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SOLIDARITY AND RESPONSIBILITY

Odoo • Image and Text

ARTIST SPONSORSHIP : FLORYAN VARENNES


At the beginning of his career, Floryan Varennes contacted the company to present its contemporary artistic work, in which he emphasized BOHIN's needle in some of it. BOHIN's former sales director decided to support this young talent whom he strongly believed in. It was the beginning of a beautiful collaboration. Honesty and kindness could best describe the relationship between BOHIN and Floryan. His contemporary and committed approach seduced by its accuracy and the great care taken to all its creations. Floryan Varennes constructed his works with various materials such as pearls, (Meisenthal) glass, scarves, etc. He diverted objects to beautify them, question ourselves, and to teach you. BOHIN France is proud to support young artists like Floryan!

ARTIST SPONSORSHIP : SIMONE PHEULPIN


The story begins with a love interest while reading an art magazine: is this a mineral, which material is this? And then, we find out that these are incredible textile sculptures in which BOHIN’s pins are omnipresent. Omnipresent but hidden. That’s in fact kilometers of fabrics, patience, dexterity and talent. Finally, it is the meeting with an authentic artist, simple and deeply passionate who has used for more than 30 years BOHIN’s pins because “they are the best.” It takes several kilos of pins a year for the artist to carry out his work! 
It didn’t take long for Audrey Régnier, BOHIN’s CEO, to decide she wants to officially accompany Simone Pheulpin in her fantastic achievements.
Last prize received: Award from the Loewe Foundation (2018 Craft Prize in London).

Odoo • Text and Image
Odoo • Image and Text

ARTIST PATRONAGE : Eymeric François


How not to be impressed by the talent of Eymeric François and his creations? 
The first time we discovered one of his dress made of pins, BOHIN’s team was captivated and that feeling got confirmed when we brought a dress onto a professional tradeshow: all the visitors gazed in admiration. And what about these incredible fashion shows with those dresses made of pins? 
For many years, a sincere relationship developed between Francois and BOHIN. A partnership was set up to support this generous and simple artist. More than a sponsoring, a real friendship binds BOHIN to Eymeric François. Today, BOHIN owns 3 dresses made of pins: 2 that we bring with us to special events, and 1 that stays in the museum.

OCTOBRE ROSE 2021


Pour l’occasion, BOHIN France lance une grande campagne se sensibilisation à l’auto palpation au travers d’un produit iconique : son bracelet pelote et d’un hashtag #onsepelote.

1/ Le bracelet pelote slap édition spéciale :
BOHIN France transforme un de ces produit iconique qui par sa forme et son nom suggère le sujet principal d’octobre Rose : Le sein.
Pour octobre Rose, cette édition spéciale de ce bracelet sera piquée d’une épingle à tête de verre de Murano en haut de son dôme.
Pour chaque achat d’une pelote “Édition Spéciale“, 1 euro sera reversé au partenaire de l'opération l’ Institut Curie.

2/ La campagne de sensibilisation :
1 femme sur 8 est touchée par le cancer du sein dans sa vie. Détecté tôt, il peut être guéri dans 9 cas sur 10.* 
Il existe un geste simple pour le détecter : l’auto palpation. 
BOHIN France communiquera sur le hashtag #onsepelote et y associera des influenceuses et influenceuses pour diffuser au maximum le message. L’objectif : sensibiliser à ce geste  de prévention simple.


logo la ligue contre le cancer
femmes travaillant dans un atelier de broderie

BONECA DE ATAURO


Dijanne used her BOHIN’s needles to carry out her creations and when she lent some of them, the other women were immediately struck by BOHIN’s needles’ high quality. Dijanne Cevaal shared amongst her colleagues the only small package she had on her. They carefully held onto THEIR own BOHIN needles. Unfortunately, there were not enough needles for everyone. Audrey Régnier, our CEO, decided to send them a big package of BOHIN products so that they can continue sewing their unique textile creations more easily. This beautiful story was made possible thanks to the passion of this amazing textile artist! 

 


 


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